Marketing Dissertation Topics

Our sample marketing dissertation topics are an ideal tool for any student struggling to start their own marketing dissertation. Marketing Dissertation Topics – A dissertation is one of the most important documents that a student has to write in their academic career. It requires a great amount of research and hard work, and so it is important for students to find an example marketing dissertation that can provide them with valuable material. This article provides an example marketing dissertation which is very well explained and ideal for students who are looking for guidance while writing their own dissertation. All the topics related to marketing are covered in this example, making it a valuable resource for anyone looking to create a successful marketing dissertation.

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Food Safety within the UK Frozen Water Industry Dissertation

This Dissertation Examines Hygiene Practice Effectiveness and Food Safety within The UK Frozen Water Industry - HACCP Customer Safety. The hygiene status of the UK frozen water industry, and related machinery, is not well-researched. The amount of food safety awareness among sellers in the UK is indefinite. By evaluating the hygiene measures of the industry, this study aimed to enhance the industry through finding out appropriate practices, roles of employees, roles of managers, and possible benefits of customers for safe handling of frozen water products. The study was guided by the Emic and Etic perspectives of behaviour in hygiene, where the role of cleanliness is associated with the individual or the infrastructure to be used. The dissertation addressed its research questions through a systematic literature review. Hygiene practices such as legislation and regulations on food safety through the HACCP principles, hygiene monitoring by the Food Safety Agency (FSA), and institutiona

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Opium Production in Afghanistan Economics Dissertation

This Economics Dissertation Is An Investigation Into the Economic Effect of Opium Production on the Stability of Afghanistan. Opium Production in Afghanistan Economics Dissertation – Afghanistan remains one of the largest producers of illegal opium globally. Notably, it is a resilient crop that has withered the effects of harsh weather, Taliban edicts, persistent armed conflict, and subsequent international efforts to combat its production and distribution. In light of the aforementioned, this dissertation examines the effect of opium production on the economy and stability in Afghanistan form a historical and political economy perspective. Subsequent to this analysis, this research finds that poppy is a significant ‘cash crop’ for Afghan economy at the macro and micro-levels. Also, it establishes that the dynamics of poppy economy have a limited contributing effect to the stability of Afghanistan given the growth in cultivation of the drug in the post-Taliban era. Against this

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Liquidity Risk Management MBA Finance Dissertation

This MBA Dissertation Is An Analysis of Liquidity Risk Management for Industrial and Commercial Bank of China Based on Stress Testing. The dissertation aims to analyze the liquidity risk management of the industrial and commercial bank of china based on stress testing. Method: A semi-annual series data from 2007-2016 have been used to analyze the liquidity risk management of Industrial and Commercial Bank of China. The study has included econometric method to analyze the specific objective. Ordinary least squares were used to examine the influence of loan to deposit ratio on medium and long-term loans and deposit growth rate. Medium and long-term loans and deposit growth rate were the two risk factors, taken to analyze liquidity risk management. The results obtained from the unit root test have indicated that deposit to growth ratio, medium and long-term loans, and deposit growth rate show stationarity at constant level and at 1st difference constant as the p value was less than 0.05

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Effectiveness of Green Technology Construction Dissertation

This Dissertation Explores the Effectiveness of Green Technology on Energy and Cost Efficiency Within the UK Construction Industry. The contribution of construction industries towards the global warming is comprehendible since the activities involve the usage of fossil fuels during the construction process, emitting a lot of toxic gases and in turn harmful for humans and the environment. To investigate the effectiveness of green technology and cost and energy efficiency at Wates Construction Ltd. A qualitative research design has been implemented based on an inductive approach. The qualitative data has been collected from 10 participants of Wates Construction Ltd on the basis of purpose sampling. A thematic analysis has been employed to examine the specific objective with the help of semi-structured questionnaire. The findings have explained that there is a great impact of green technology and cost and energy efficiency in Wates Construction Ltd. Skills and knowledge are important in

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Influencer Marketing and Consumer Behaviour Dissertation

The aim of this marketing dissertation is to evaluate how social media influencers impact consumer behaviour - Influencer Marketing. Influencer Marketing and Consumer Behaviour Dissertation – With such an immense number of active users and small businesses on social media, a natural opportunity emerged: have relatable, genuine, everyday people use social media as an outlet to share products and services with people of similar interests. This began the concept that we now know of as influencer marketing. Using social media influencers is a fast way to increase brand awareness for any size business and for countless industries. Influencer marketing has continued to steadily grow as an industry over the last few years. The influencer industry grew from being worth $1.7 billion in 2016 to being worth $6.5 billion in 2019. With an increased interest in using influencer marketing, more companies are planning to invest in this marketing technique.

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Marketing Management Strategy MBA Marketing Project

MBA Marketing Project - Provide an Effective Innovative Marketing Management Strategy to Achieve Competitive Advantages. MBA Marketing Project Innovative Marketing Management Strategy – In an era of rapid change, businesses need a long-term strategic advantage in order to adapt and prosper. They can use strategic management to build, maintain, and exploit competitive advantage. Organizations will develop strategies that will provide them with a long-term competitive advantage if they are implemented correctly. Marketing strategies seem to be an important type of these strategies. Traditionally, according to an integrated approach, which integrates resource-based view (RBV), and market-based view, organizations could develop marketing strategies based on their internal capabilities and external position. Then they implement these strategies to create competitive advantage through their core competencies include creating value for customers, attracting and satisfying them. Marketing

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